"Launch Group has a genuine creative impulse, backed up by total delivery, that you just don't get from other agencies." Quentin Wilson

As BP's long-term UK fuels and retail agency for B2C and B2B we've a deep knowledge of the motoring sector and great relationships with the motoring media.  We're currently busy maximising BP's tier one sponsorship of London 2012.  Creative routes that combine story-led ideas with experiential delivery and online buzz to deliver all-channel awareness outside the motoring pages are what we are well-known for.

Click on one of case studies below to read more about some of our Automotive work: